ReachOut.com to Host Channel in App for Those In Need

NEW HOPE, Pa.–(BUSINESS WIRE)–
MeetMe,
Inc. (NASDAQ: MEET), the public market leader for social discovery, has
released a new standalone iPhone application called Advice Chat as part
of a relationship with Affinity Networks. MeetMe has licensed the
Affinity mobile platform to publish three new custom mobile
applications. The first app, Advice Chat, is available now; an Android
version will be available in the coming months.

“We are impressed by the Affinity platform, and we are excited to work
with Affinity Networks to bring these applications to market quickly and
cost effectively,” notes Geoff Cook, CEO of MeetMe. “We continue to view
standalone app development as a cost effective way to gather user
feedback quickly. In the past, we’ve built new features into the core
MeetMe app after first testing their viability as a standalone app, as
was the case with our app Choosy. We believe the Advice Chat app will
appeal to the MeetMe audience and help attract new users. It will also
enable us to gather data on group chat and engagement within a niche
community. Most important of all, we believe Advice Chat can become a
supportive, thriving community. We’re happy to have ReachOut.com
involved in providing information to help build a supportive environment
for our users.”

“We are thrilled to work with MeetMe on the Advice Chat app,” says
Meredith Sires of ReachOut.com, a mental health support and information
service run by the Inspire USA Foundation. “We believe the ReachOut.com
channel of the Advice Chat app will be an important mobile resource for
young people who are facing tough times. In an increasingly mobile
world, it’s important that there is a mobile community that strives to
be a supportive space where people can ask any question and find
connection and understanding.”

Affinity Networks provides a suite of mobile app libraries that give
developers a quick and easy way to launch custom messaging communities
or embed engagement features like group chat and direct messaging into
their apps. The company has also developed a native ad engine that goes
beyond engagement and retention, giving developers a way to monetize
mobile messaging. The opportunity to plug into that ad engine in the
future was part of the reason MeetMe decided launch Advice Chat on the
Affinity platform. Affinity Networks currently powers a number of other
mobile communities including the popular app Geeking.

“We are excited to work with MeetMe’s large global brand and vibrant
community,” said Jeff Solomon, CEO of Affinity Networks. “We look
forward to watching Advice Chat grow, as well as to creating more
applications with the MeetMe team.”

MeetMe also made a small seed investment in Affinity Networks.

About MeetMe, Inc.

MeetMe® is the leading social network for meeting new people in the US
and the public market leader for social discovery (NASDAQ: MEET). MeetMe
makes it easy to discover new people to chat with on mobile devices.
With approximately 80 percent of traffic coming from mobile and more
than one million total daily active users, MeetMe is fast becoming the
social gathering place for the mobile generation. The company is a
leader in mobile monetization with a diverse revenue model comprising
advertising, native advertising, virtual currency, and subscription.
MeetMe apps are available on iPhone, iPad, and Android in multiple
languages, including English, Spanish, Portuguese, French, Italian,
German, Chinese (Traditional and Simplified), Russian, Japanese, Dutch,
Turkish and Korean. For more information, please visit meetmecorp.com.

About Affinity Networks

Affinity Networks, the trade name of AFTY, LLC, provides customizable
social controls for mobile apps. The company offers a suite of libraries
that make it easy for mobile app developers to implement powerful
engagement and retention features like group chat and direct messaging.
Affinity Networks also provides complete white-labeled solutions for
enterprise clients, and a turnkey SDK to embed a chat community directly
into an existing app. More information about Affinity Networks’ products
and services can be found at http://afty.co.

About ReachOut.com

ReachOut.com
is an information and support service that uses evidence based
principles and technology to help teens and young adults who are facing
tough times and struggling with mental health issues. ReachOut.com
offers fact sheets, stories, blogs, videos and moderated discussion
forums. All content is developed in collaboration with teens and young
adults, for teens and young adults, and vetted by mental health experts.
ReachOut.com meets teens where they are and helps them recognize their
own strengths in order to overcome their difficulties and/or seek help.
The Inspire USA Foundation oversees ReachOut.com

Cautionary Note Concerning Forward-Looking Statements

Certain statements in this press release are forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of
1995, including whether we will publish new custom mobile applications
as anticipated, including an Android version of Advice Chat, whether we
will bring applications to market quickly or cost effectively, whether
standalone app development will continue to be a cost effective way for
us to gather user feedback quickly, whether Advice Chat app will appeal
to the MeetMe audience or help attract new users, thus enabling us to
gather data on group chat and engagement within a niche community,
whether involvement of ReachOut.com will help build a supportive
community for users, whether Advice Chat will become a supportive,
thriving community, whether the ReachOut.com channel of the Advice Chat
app will become an important mobile resource for young people to find
connection and understanding, whether we will use the Affinity ad engine
in the future and if so whether it will prove effective in monetizing
the app, and whether Advice Chat will grow. All statements other than
statements of historical facts contained herein are forward-looking
statements. The words “believe,” “may,” “estimate,” “continue,”
“anticipate,” “intend,” “should,” “plan,” “could,” “target,”
“potential,” “project,” “is likely,” “expect” and similar expressions,
as they relate to us, are intended to identify forward-looking
statements. We have based these forward-looking statements largely on
our current expectations and projections about future events and
financial trends that we believe may affect our financial condition,
results of operations, business strategy and financial needs. Important
factors that could cause actual results to differ from those in the
forward-looking statements include the risk that our applications will
not function easily or otherwise as anticipated, the risk that we will
not launch additional features and upgrades as anticipated, the risk
that unanticipated events affect the functionality of our applications
with popular mobile operating systems, any changes in such operating
systems that degrade our mobile applications’ functionality and other
unexpected issues which could adversely affect usage on mobile devices.
Further information on our risk factors is contained in our filings with
the Securities and Exchange Commission (“SEC”), including the Form 10-K
for the year ended December 31, 2013 and the Prospectus Supplement (Rule
424(b)(5)) filed on July 24, 2014. Any forward-looking statement made by
us herein speaks only as of the date on which it is made. Factors or
events that could cause our actual results to differ may emerge from
time to time, and it is not possible for us to predict all of them. We
undertake no obligation to publicly update any forward-looking
statement, whether as a result of new information, future developments
or otherwise, except as may be required by law.

Press:
Fresh PR
Jeannine Jacobi, 323-903-7063
jeannine@freshpr.net
or
Investors:
MKR
Group Inc.
Todd Kehrli, 323-468-2300
meet@mkr-group.com

Source: MeetMe, Inc.