NEW HOPE, Pa.–(BUSINESS WIRE)–
MeetMe,
Inc. (NASDAQ: MEET), the public market leader for social discovery, has
begun to rollout a major redesign of the MeetMe mobile app. The new
design is currently available to a limited number of users and is
expected to be available to all users by the end of the month.
“We believe the improvements we made to Chat earlier this year continue
to drive growth,” said Geoff Cook, CEO of MeetMe. “Q3 average mobile DAU
is 888,000, up 6% vs. Q2 and up 15% vs. Q1 of this year. September was
our single best chat month ever, averaging 15.7 million daily chats
across the MeetMe platform. In late June we announced a record-high 15
million chats in a single day. Our average day now exceeds the
record day we reported only three months ago. We believe our app
redesign will further drive quality chats on behalf of our users.”
“The early results of the redesign look promising,” Cook notes. “In
particular, among the subset of iOS users who are on the new design, we
are seeing double-digit percentage gains in screen views and ad
impressions. What’s more, we view this release as foundational,
providing a platform for continued innovation of the product in the
months ahead.”
The new design further emphasizes Chat, the company’s fastest growing
and flagship feature. The new design makes it easier to find someone new
to chat with by surfacing potential chat partners on initial entry to
the app, replacing Feed as the default screen on login. In addition, the
new design replaces the “drawer” style menu in favor of tabs, which
enable users to quickly switch between features and receive notification
of new activity instantly.
About MeetMe, Inc.
MeetMe®
is the leading social network for meeting new people in the US and the
public market leader for social discovery (NASDAQ: MEET). MeetMe makes
it easy to discover new people to chat with on mobile devices. With
approximately 80 percent of traffic coming from mobile and more than one
million total daily active users, MeetMe is fast becoming the social
gathering place for the mobile generation. The company is a leader in
mobile monetization with a diverse revenue model comprising advertising,
native advertising, virtual currency, and subscription. MeetMe apps are
available on iPhone, iPad, and Android in multiple languages, including
English, Spanish, Portuguese, French, Italian, German, Chinese
(Traditional and Simplified), Russian, Japanese, Dutch, Turkish and
Korean. For more information, please visit meetmecorp.com.
Cautionary Note Concerning Forward-Looking Statements
Certain statements in this press release are forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of
1995, including whether the redesign will be available to all users as
anticipated, whether DAU and chats sent per day will increase in the
future and if so at what rate, whether the redesign will further drive
quality chats on behalf of our users or lead to double-digit percentage
gains in chats, ad impressions, and screen views, whether the redesign
will become a platform for continued innovation of the product, whether
Chat will continue to grow and if so at what rate, and whether the
redesign will make it easier for users to find new chat partners or
switch between features and receive notification of new activity
instantly. All statements other than statements of historical facts
contained herein are forward-looking statements. The words “believe,”
“may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,”
“could,” “target,” “potential,” “project,” “is likely,” “expect” and
similar expressions, as they relate to us, are intended to identify
forward-looking statements. We have based these forward-looking
statements largely on our current expectations and projections about
future events and financial trends that we believe may affect our
financial condition, results of operations, business strategy and
financial needs. Important factors that could cause actual results to
differ from those in the forward-looking statements include the risk
that our applications will not function easily or otherwise as
anticipated, the risk that we will not launch additional features and
upgrades as anticipated, the risk that unanticipated events affect the
functionality of our applications with popular mobile operating systems,
any changes in such operating systems that degrade our mobile
applications’ functionality and other unexpected issues which could
adversely affect usage on mobile devices. Further information on our
risk factors is contained in our filings with the Securities and
Exchange Commission (“SEC”), including the Form 10-K for the year ended
December 31, 2013 and the Prospectus Supplement (Rule 424(b)(5)) filed
on July 24, 2014. Any forward-looking statement made by us herein speaks
only as of the date on which it is made. Factors or events that could
cause our actual results to differ may emerge from time to time, and it
is not possible for us to predict all of them. We undertake no
obligation to publicly update any forward-looking statement, whether as
a result of new information, future developments or otherwise, except as
may be required by law.
Press contact:
Fresh PR
Jeannine Jacobi, 323-903-7063
jeannine@freshpr.net
or
Investor
contact:
MKR Group Inc.
Todd Kehrli, 323-468-2300
meet@mkr-group.com
Source: MeetMe, Inc.