MeetMe Launches Icebreakers to Drive Chat

05/15/2014

NEW HOPE, Pa.–(BUSINESS WIRE)–
MeetMe, Inc. (NASDAQ: MEET), the public market leader for social
discovery, has released Icebreakers, a new feature for the MeetMe iPhone
app that makes it easier for users to start a chat.

Icebreaker - Chat Screen (Photo: Business Wire)

Icebreaker – Chat Screen (Photo: Business Wire)

“Icebreakers solves the problem of the empty chat screen,” said Geoff
Cook, CEO of MeetMe. “Rather than starting conversations with a generic
‘Hi’ or ‘What’s up,’ or possibly not starting them at all for lack of
knowing what to say, Icebreakers makes sending an engaging first chat as
simple as one tap. We believe it has the potential to increase both the
number and quality of chats, leading to more replies and ultimately
higher user engagement.”

The feature offers approximately 400 icebreakers in eight different
categories. Users can simply select one, tap once, and initiate a chat.
The Company expects to launch Icebreakers for Android in the coming
weeks.

About MeetMe, Inc.

MeetMe® is the leading social network for meeting new people in the US
and the public market leader for social discovery (NASDAQ: MEET). MeetMe
makes meeting new people fun through social games and apps, monetized by
both advertising and virtual currency. With approximately 75 percent of
traffic coming from mobile, MeetMe is fast becoming the social gathering
place for the mobile generation. The company operates MeetMe.com and
MeetMe apps on iPhone, iPad, and Android in multiple languages including
English, Spanish, Portuguese, French, Italian, German, Chinese
(Traditional and Simplified), Russian, Japanese, Dutch, Turkish and
Korean. For more information, please visit meetmecorp.com.

Cautionary Note Concerning Forward-Looking Statements

Certain statements in this press release are forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of
1995, including whether Icebreakers will make it easier for users to
start a chat, whether it will solve the problem of the empty chat
screen, whether it will enable engaging chats, and whether it will
increase the number and quality of chats, leading to more replies and
higher user engagement, and if and whether we will successfully launch
Icebreakers for Android. All statements other than statements of
historical facts contained herein are forward-looking statements. The
words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,”
“should,” “plan,” “could,” “target,” “potential,” “project,” “is
likely,” “will,” “expect” and similar expressions, as they relate to us,
are intended to identify forward-looking statements. We have based these
forward-looking statements largely on our current expectations and
projections about future events and financial trends that we believe may
affect our financial condition, results of operations, business strategy
and financial needs. Important factors that could cause actual results
to differ from those in the forward-looking statements include the risk
that our applications will not function easily or otherwise as
anticipated, the risk that we will not launch additional features and
upgrades as anticipated, the risk that unanticipated events affect the
functionality of our applications with popular mobile operating systems,
any changes in such operating systems that degrade our mobile
applications’ functionality and other unexpected issues which could
adversely affect usage on mobile devices. Further information on our
risk factors is contained in our filings with the Securities and
Exchange Commission (“SEC”), including the Form 10-K for the year ended
December 31, 2013. Any forward-looking statement made by us herein
speaks only as of the date on which it is made. Factors or events that
could cause our actual results to differ may emerge from time to time,
and it is not possible for us to predict all of them. We undertake no
obligation to publicly update any forward-looking statement, whether as
a result of new information, future developments or otherwise, except as
may be required by law.

Press contact:
Fresh PR
Jeannine Jacobi, 323-903-7063
jeannine@freshpr.net
or
Investor
contact:

Gregory FCA
Joe Hassett, 610-642-8253
JoeH@GregoryFCA.com

Source: MeetMe, Inc.